Marketing - Buyer Behavior

MARKETING - BUYER BEHAVIOR2006The to the highest degree recent purchase I made was a color 30-gig iPod boob tube worth(predicate) 234 .99 from turn City . I came to perceive the need for this crossbreeding in my life since I have discovered that I theater of operations soften with music playing from my headphones . It is specially helpful since I desire to study in e reallyday places such as drinking chocolate bewrays where music allows me to tune bulge out the background fraudulent contrivance of the some early(a)(a)(a) customers and the general din in whatever coffee shop I happen to be in . I employ to just borrow my wizard s mp3 and discovered that I same how using an mp3 isolates me from the world without The market stimuli that prompted me to consider this merchandise were primarily the lendable data online in the orchard apple steer iPod website . Their website is non only genuinely enlightening and content-heavy , but the design and lay-out is very sleek and colorful . secondarily , the hype close the iPod as universe the trendy and reliable mp3 imposter to own . It invariably receives convinced(p) reviews in IT magazines , and the iPod is always the standard used when other mp3 players from other brands are being mea currentd or critiquedThe sources of learning roughly the iPod telecasting that I consulted were from the orchard apple tree website , IT magazines and IT websites reviewing the harvest-festival . For guinea slob , this website called CNET Reviews alleged that the iPod television receiver provides for capacious overall value (CNET .com 2006 Although the apple website is very informative , I still crock uped the reviews somewhat the iPod Video in other IT websites since the Apple website , of course , did non state the weaknesses or flaws in their crossroad as compared to other mp3 players . I also asked around among my friends and classmates virtually the mp3 players they themselves were using and whether they snarl they got just value for their funds on whatever mp3 player they purchased .

I used these same sources to check up on matched and alternating(a) products that are available . It took me four eld to tint up information around both the iPod Video and the alternative products . I really wanted to make sure that I got the best possible stray shell to suit my inescapably and my budgetThe alternative products that I considered getting were the imaginative venereal transmittal survey : M which was reviewed as a head create , well designed , blowsy to use player with rafts of recyclable features (Ten , 2006 , para . 2The federal agent that made me choose this product was that I felt it would knuckle under me the best value for my money . In spite of the positive qualities and strengths of the alternative products I looked up , I still opted for the iPod Video since I found the seminal Zen Vision : M to be bulkier than the Apple product . The iPod Video is also cheaper than the Creative Zen Vision : M . I also felt more confident invest in an iPod since the brand is considered the induct and leader in the mp3...If you want to get a secure essay, order it on our website: Orderessay

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